Watches for men and watches for women by TAG Heuer: the fine art of keeping time.

Quality and accuracy are the bywords when it comes to Swiss watches and luxury watches. And within this elite universe, TAG Heuer timepieces are in a league all their own. With both innovative design and advanced technology, they go far beyond luxury timepieces or sports watches – they are a class unto themselves.

By combining manual craftsmanship with the best, most advanced technology, TAG Heuer ladies’ and men’s watches perpetuate a remarkable legacy while encouraging quality and innovation. Entirely modern and eternally refined, a TAG Heuer watch is more than mere aesthetics. Its automatic watches possess high frequencies ranging from 21,600 vibrations per hour to up to 360,000 (as with the Calibre 360) – a guarantee of outstanding mechanical precision. A number of its automatic watch movements thus bear the prestigious Official Swiss Chronometer Control (C.O.S.C.) certificate.

Unsurprisingly, TAG Heuer chronograph watches are recognised as the height of Swiss watch precision. The official timekeeper of one of the world’s most celebrated races, the Monaco Grand Prix, TAG Heuer is also the partner of both Oracle Team USA – winner of the prestigious America’s Cup – and Formula 1 automotive manufacture McLaren, in the ultimate pact of speed and timekeeping precision.

TAG Heuer timepieces likewise astound aesthetically: created by expert specialists, these luxury Swiss watches harmoniously combine the best noble materials, such as sinuous calfskin or refined alligator leather, exquisite solid gold or strong stainless steel, at times accenting them with more modern, innovative materials, like high-tech rubber or contemporary fabric. In doing so, TAG Heuer turns preconceived notions of sports watches and luxury watches on their head. Its quality finishes, including fine brushing, black PVD finish and ruthenium treatment, are at once classic yet avant-garde attractive yet practical.

Not to be outdone, its watches for women are the pinnacle of restrained elegance. Most notably, its diamond watches add a trace of womanly sparkle to the famed men’s watch models for which TAG Heuer is known: the TAG Heuer Carrera, the Monaco, the Link, the Aquaracer and the TAG Heuer Formula 1. Featuring luxury materials and uncluttered lines, these sophisticated ladies’ timepieces perfectly uphold the band’s heritage of fine workmanship and impeccable precision that have been its hallmark for more than a century.

Indeed, TAG Heuer timepieces represent more than simple luxury or precision. They symbolise the finest Swiss craftsmanship thrust brazenly into the future. Where dependability meets aesthetics, artistry meets technology, elegance meets the avant-garde: TAG Heuer gives new meaning to luxury watches for men and women.

21 May. Sébastien Ogier in Porsche Supercup in Monaco with TAG Heuer

Currently number one in the World Rally Championship, Sébastien Ogier, a TAG Heuer Ambassador, will take part in the Monaco round of the Porsche Supercup during the Monaco Grand Prix. The French driver will celebrate the 50th anniversary of the TAG Heuer Carrera timepiece and chronograph collection with a car specially decorated for the occasion.



20 years after Mika Hakkinen competed in the same race, which was already sponsored by Tag Heuer back then, it is rally driver Ogier’s turn to get involved in Monaco, with the support of his long-term partner, TAG Heuer, for whom he has been an ambassador since 2011.

« I am delighted to be in Monaco for a track race. It's a nice break in the middle of the WRC season. I'm being given a great opportunity to celebrate the 50th anniversary of the iconic Carrera, with a highly original car livery inspired by the sixties and Pop Art! I thank my partners TAG Heuer & Red Bull for supporting me in this project. » declared Sébastien Ogier.


During the whole of 2013 TAG Heuer is celebrating the anniversary of the Carrera timepiece, which was created by the manufacture in 1963 as a tribute to a legendary race : La Carrera Panamericana. And it is in just as legendary a race that TAG Heuer is now demonstrating its commitment to car racing: the Monaco Grand Prix! Official partner of the Grand Prix and the Monaco Automobile Club since 2011, TAG Heuer will have a high profile on the track as well as a presence at the side of the Vodafone McLaren Mercedes team and its drivers, Jenson Button and Sergio Perez, and the Franco-Swiss driver Romain Grosjean.


« The Monaco Grand Prix 2013 is a tremendous opportunity for us to celebrate the 50th anniversary of the Carrera in style. We are delighted to be able to be with Sébastien as he competes in the Porsche Supercup. We worked together on his car design to ensure that it featured our communication theme for this year » announced Jean-Christophe Babin, President and CEO of TAG Heuer.

With at least one driver in each discipline of the Monaco Grand Prix (Kevin Magnussen is in the Formula Renault 3.5 and Felipe Nasr in the GP2), TAG Heuer will be able to demonstrate once again the historic legitimacy of its presence in car racing, the watchmaker having been a partner of drivers and teams since 1969, with Jo Siffert.